The Future of Donor Acquisition Is Digital
Monthly giving is seeing double-digit increases in year-over-year growth, and for good reason. Nonprofits depend on a continuously scalable base of donors and revenue to fund their important missions and services. Among the many options in an organization’s fundraising portfolio, monthly giving offers a more reliable, steady income stream that is resilient to economic ups and downs. However, for many nonprofits, growing their ba...
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What is Non-Profit Marketing?
Non-profit marketing is the use of marketing tactics by a non-profit organization, which promotes the mission of the organization. Marketing is particularly important for a non-profit organization, as they usually need ways to promote their cause to volunteers who would want to help and to donors that will give to their cause. It is much harder for a non-profit organization to gain an audience in the same way that a business providin...
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